Question
What is the purpose of expanding the 'WhatsApp Se
Wyapaar' programme by CAIT and Meta?Solution
Confederation of All India Traders (CAIT) and Meta are expanding their ‘WhatsApp Se Wyapaar’ programme to digitally train and upskill 10 million local traders on the WhatsApp Business App. Earlier the target was to train 1 million local traders.The partnership’s goal is to localize digitisation efforts to unleash growth opportunities for businesses with hyper-local digital trainings in 11 Indian languages across all 29 Indian states.
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