- It has been created with effect from January 04, 2022, by subsuming the FinTech Division of Department of Payment and Settlement Systems, Central Office (DPSS, CO). The department will promote innovation in the sector and also identify the challenges and opportunities associated with it and address them in a timely manner. Ajay Kumar Choudhary, who was recently promoted as the Executive Director of RBI was appointed as head of the department.
Demand is an economic principle referring to a consumer's desire to purchase goods and services:
Goal setting as used in the text requires that the marketing manager set measurable _____ to be achieved.
When Rashmi called the toll-free number to order one dozen Roses from Ferns and Petals, she was using:
Which of the following best illustrates the concept of derived demand?
The societal marketing concept is most closely related to:
Buying a book at www.amazon.in to give as a birthday present is an example of a(n) _____ transaction.
Krish wants to buy a new HD TV and has begun talking with his friends to learn more about the various brands of high-definition big screen televisions a...
In thinking about starting an ad campaign on Facebook, the brand manager considers
Promotional expenditures at the introduction stage of the product life cycle are spent on:
Direct mail and catalogues involve relatively ______ active customer involvement and relatively _______ active retailer involvement.
