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      Question

      When evaluating the profitability of a new project, the

      first step in project profitability analysis is typically:
      A Calculation of future expected revenue Correct Answer Incorrect Answer
      B Estimation of net profit margin Correct Answer Incorrect Answer
      C Assessment of operating expenses Correct Answer Incorrect Answer
      D Determining the cost of the project and potential revenue Correct Answer Incorrect Answer
      E Comparing the project with industry benchmarks Correct Answer Incorrect Answer

      Solution

      Determining initial cost and potential revenues is crucial as the first step in evaluating any project’s profitability.

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