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Ind AS, short for Indian Accounting Standards, are notified by the Ministry of Corporate Affairs (MCA). These standards are converged with the International Financial Reporting Standards (IFRS) to enhance the comparability of financial statements of Indian companies globally. The MCA has the authority to issue and enforce these standards for companies in India. Other options like MoF, SEBI, RBI, and ICAI, although significant in the financial regulatory framework, do not have the authority to notify Ind AS.
The bundling of one company's multiple brands into a single marketing effort aimed at a common consumer group is called:
A store offering longer operational hours, drive-through windows, delivery services, and electronic shopping is addressing ________ issue of its customers.
A dealer is another more imprecise term for each of the following EXCEPT:
A dishwash liquid manufacturing company comes up with mild formula for lightly soiled utensils, lemon mix formula for medium soiled utensils and lemon a...
L'Oréal created an advertisement for its Visible Life makeup. The magazine in which the ad for L'Oréal Visible Lift makeup appeared is a:
Although research shows consumers are sensitive to ecological issues, they may NOT be willing to purchase a given product or service solely on the basis...
The type of need which is clearly specified by the customer is known as ___________.
Which of the following is an attribute of selling?
Smart systems are
Information provided by one firm on household demographics and lifestyle, purchases, TV viewing behaviour, and responses to promotions is called:
