Question
As per ERG theory, which of the following needs had
motivated RAM to join ABC Ltd? Based on the following case study, answer the following 3 questions. Ram moved to ABC Ltd, because of the attractive growth opportunities at ABC Ltd. He was laterally hired at a senior position in ABC Ltd. Ram faced various challenges at ABC, though. His colleagues did not like him as he was a lateral hire while they had been in the company for years, growing through the levels. So he felt like an outsider. Furthermore, he lacked the freedom to take decisions. Another challenge that Ram faced was related to ineffective and non-working air conditioners in the office, which made it difficult for him to focus on work. He complained about the ACs condition, but the issue remained un-resolved. Later Ram left ABC Ltd. to start his own venture.Solution
As per Alderfer’s ERG theory, there are three groups of core needs: existence  ( E ), relatedness  ( R ), and growth  ( G ). G rowth  needs describe our intrinsic desire for personal development.
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