Question
Each sentence given below has a blank. Choose the most
appropriate word from the four options that best fits the context. Although the proposal was initially praised for its apparent innovation, a closer evaluation revealed that many of its claims were merely ______, lacking any substantial empirical support.Solution
The sentence shows a contrast: Initially praised → later found weak “lacking empirical support” → key clue Specious means appearing true or genuine but actually false or misleading → perfectly fits. Credible means believable → opposite. Pragmatic means practical → irrelevant here. Coherent means logically connected → does not address truthfulness.  Since the claims only seem valid but lack real evidence, “specious” is the most precise choice.
Direct mail and catalogues involve relatively ______ active customer involvement and relatively _______ active retailer involvement.
Which digital payment works on mobile apps 24Ă—7?
A systematic assessment of a firm's objectives, strategies, and performance in the domain of social responsibility is collectively known as a:
A bank studies RBI publications and industry reports before launching a new loan product. This is an example of:
Excuses for not making a purchase commitment or decision are called:
Which factor most directly drives brand loyalty in banking?
Which government scheme provides accidental insurance coverage?
Which CRM objective focuses on reducing customer exit rate?
Which distribution channel reduces operational cost but may reduce service personalization?
Which type of personal selling presentation is the most consistent with the marketing concept?
Relevant for Exams:
