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    Question

    Calculating marketing margin and cost in fresh fruits

    marketing is meaningful when one follows
    A Lot method Correct Answer Incorrect Answer
    B Sum of average gross margins method Correct Answer Incorrect Answer
    C Comparison of prices at successive Tevels of marketing Correct Answer Incorrect Answer
    D Both (B) and (C) Correct Answer Incorrect Answer

    Solution

    Calculating the marketing margin and cost in fresh fruits marketing can be effectively done using the sum of average gross margins method and by the comparison of prices at successive levels of marketing.

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