New Enroll in RBI Grade B New Batch - Starts on May 21

    Question

    Which of the following is NOT a component of demographic

    segmentation of the market?
    A Income Correct Answer Incorrect Answer
    B Age Correct Answer Incorrect Answer
    C Culture Correct Answer Incorrect Answer
    D Occupation Correct Answer Incorrect Answer

    Solution

    While culture is a significant factor in market segmentation, it falls under psychographic segmentation, not demographic segmentation.

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