Question
XYZ system of hybrid seed production in wheat was
proposed by:Solution
The principle of the XYZ system was published by Driscoll (1972). It uses an addition chromosome carrying a gene for pollen fertility and a gene for a phenotype marker – blue coloured aleurone layer.
Which element of the marketing mix communicates product benefits to customers?
Segmenting customers based on age, income, and occupation is known as:
The triple-bottom-line is a reference to improving the state of people, the planet, and _________ simultaneously.
Targeting suitable for rural banking:
Product Life Cycle (PLC) is mainly used for deciding:
A group of products that are closely related because they satisfy a class of needs, are used together, are sold to the same customer group, are distribu...
Which of the following is most likely to increase CASA ratio?
Apollo Pharmacy, Hamleys and Burger King are retail outlets that can be best classified by:
Which survey type is usually biased because those likely to respond have had especially positive or negative experiences with a given product, service, ...
Which factor most directly impacts Customer Lifetime Value?
