📢 Too many exams? Don’t know which one suits you best? Book Your Free Expert 👉 call Now!

  • google app store apple app store
  • âś–

      Question

      ____ consists of dividing a market into distinct groups

      of buyers on the basis of needs, characteristics, or behavior who might require separate products or marketing mixes.
      A Product differentiation Correct Answer Incorrect Answer
      B Market segmentation Correct Answer Incorrect Answer
      C Market targeting Correct Answer Incorrect Answer
      D Market positioning Correct Answer Incorrect Answer

      Solution

      The correct answer is B

      Practice Next
      ask-question