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      Question

      If a bank spends heavily on acquisition but neglects

      onboarding experience, long-term profitability will suffer due to low:
      A Awareness Correct Answer Incorrect Answer
      B Conversion Correct Answer Incorrect Answer
      C Retention Correct Answer Incorrect Answer
      D Distribution Correct Answer Incorrect Answer
      E Market share Correct Answer Incorrect Answer

      Solution

      Poor onboarding reduces long-term customer continuation. Why others are incorrect: Awareness may be high; Conversion may initially succeed; Distribution unaffected; Market share short-term may rise. Banking Example: Customers leaving after poor account opening experience.

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