New Enroll in RBI Grade B New Batch - Starts on May 21

    Question

    Hihome shopping centres receive 100 Kgs of Apples every

    day, they then sort them as either "A," "B," or "C" grade apples and price accordingly. This activity is ________ function of marketing channel.
    A Information Correct Answer Incorrect Answer
    B Promotion Correct Answer Incorrect Answer
    C Contact Correct Answer Incorrect Answer
    D Matching Correct Answer Incorrect Answer
    E Negotiation Correct Answer Incorrect Answer

    Solution

    Marketing Channel functions: • Information. Gathering and distributing marketing research and intelligence information about actors and forces in the marketing environment needed for planning and facilitating exchange. • Promotion. Developing and spreading persuasive communications about an offer. • Contact. Finding and communicating with prospective buyers. • Matching. Shaping and fitting the offer to the buyer's needs, including such activities as manufacturing, grading, assembling and packaging. • Negotiation. Reaching an agreement on price and other terms of die offer, so that ownership or possession can be transferred.

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