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    Question

    Because the average consumer operates in a complex

    environment, the human brain attempts to organize and interpret information with a process called:
    A selective retention Correct Answer Incorrect Answer
    B selective attention Correct Answer Incorrect Answer
    C selective exposure Correct Answer Incorrect Answer
    D selective perception. Correct Answer Incorrect Answer
    E None of these Correct Answer Incorrect Answer

    Solution

    Human brain attempts to organize and interpret information in a complex environment with a process called selective perception.

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