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    Question

    A profit-maximizing monopolist sets an output of 100 per

    day and a price of £10. Which of the following statements is true?
    A The firm's SMC and MR curves intersect at an output of 100, and the point on its demand curve at this output is at ÂŁ10 Correct Answer Incorrect Answer
    B The firm's SMC and MR curves intersect at an output of 100, and the point on its MR curve at this output is at ÂŁ10. Correct Answer Incorrect Answer
    C The firm's SMC and AR curves intersect at an output of 100, and the point on its MR curve at this output is at ÂŁ10. Correct Answer Incorrect Answer
    D The firm's SMC and AR curves intersect at an output of 100, and the point on its AR curve at this output is at ÂŁ10. Correct Answer Incorrect Answer

    Solution

    Statement a is true. The intersection of SMC and MR is always best, unless it results in a loss that exceeds the firm's total fixed costs, in which case it is better to shut down and produce nothing. To find the price a price-setter must set, we always look at the point on its demand curve at the output it wishes to sell.

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